Plenty of reasons; its small & compact, looks cute, different from the normal slab style phones that everyone has become used to, and it has a screen that folds which does look fun and futuristic.

Ive been waiting to buy one myself, but the prices have just been to dear until now with this one and future entry levels coming out.

Pretty much my first thought as well. But hopefully this leads the way forward for the men’s football to become more accepting.