The company behind Candy Crush is preparing to lay off around 200 employees amid a push to replace designers, researchers, and creative staff with AI.
Just a moment...
"Most of level design has been wiped, which is crazy since they've spent months building tools to craft levels quicker," said one employee. "Now those AI tools are basically replacing the teams. Similarly, the copywriting team is completely removing people since we now have AI tools that those individuals have been creating."
Is that surprising? All along these developers have been training their replacement.
These games should be illegal anyways. They’re basically creating an algorithm that inhibits you to influence you to pay anyways. Not a game with gameplay but an actual business and this is just the business model layered like a game.
Yep. I assume since Candy Crush hasn’t been culturally relevant for like 10 years that it’s on its last leg anyway and this is a desperate attempt to prop up a dying company. Though I’m afraid to check though because I don’t want to see that it’s still posting record profits year after year.
I was looking for some games to pass time in waiting rooms etc and was disappointed to see even Bejeweled has 'contains ads' & 'in-app purchases' warnings on play store. Why can't I outright buy it like I already have on Steam?
Good. It’s soul crushing to think that actual humans deliberately made the crap in that app.
Normally I'm not a fan of AI slop, but it feels like a perfect fit here
King? Or Microsoft?
Good point. This is a pilot program for Microsoft. All negative press gets associated with King. Even the Wikipedia shows “Activision” as the parent company as if to buffer negative news from Microsoft.
Yes
I thought those were generated automatically/procedurally already lol
Same. As much as it sucks, how are 200 people involved in candy crush?
Heh; I remember when Candy Crush was just one guy and an Apple Developer account.
Hopefully the company also creates "A. I. " to play its games as well.
Already happening.
There are still human there?!
Only in a biological sense. Their sold their souls a long time ago.
Best of luck. Cheers.
why play candy crush when you can play antimine
That tracks, it's already slopware.
I don't see any way this can go wrong. And even if it does, it's dead easy to rehire talent. /s
They're getting candy CRUSHED
While most companies replacing employees with AI usually ends in failure for the company, I believe AI will be able to make games like this just as effectively, if not more.
“If we can just get rid of all the humans, I’ll have a machine that prints me free money!”
This is all that the AI push is about. It really is that stupid. Nobody is going to ever pay for AI if they aren’t employed anymore.
Cozy Match3 is much much awesomer
I am confident that this will go poorly for them and will be keeping a supply of popcorn handy.
Just a few days ago there was the post about a vibe coder where the AI deleted the production database. Let's hope this will be just as entertaining.
Unfortunately, it'll likely go worse for the developers. From my connections, I've heard most AI adoptions go something like this:
Fuck em. Hopefully the devs they fire go off to make their own genuinely good gamea at a reasonable price and they get rich doing it!
Considering how much revenue King brings, the crash will be glorious.